The Coco Canary Newsletter – August 2020


The Coco Canary Monthly Newsletter

August 2020


Welcome to the Coco Canary Newsletter!

Our Mission: To use our expertise to inspire inclusion, build equity, support racial justice, and promote anti-racist culture.

Hello from Molly O’Connor, the CEO and founder of Coco Canary Consulting, LLC (CCC). CCC is an evaluation & communications firm based in St. Paul, MN.  I have been BUSY these last few months getting CCC off the ground. And I am excited to tell you about some exciting updates!

As many of you know, CCC was created as a result of COVID-19. I had been consulting since 2018, but it became a full-time endeavor starting in March 2020. And, to be honest, it has been a blessing. I had wanted to be a consultant for a long time, but my internal critic kept saying, “Molly, you need more experience,” or “Molly, wait until you’re older.” COVID-19 was the perfect excuse to jumpstart my consulting career, and it was the best decision I could have ever made.


Me being lead photographer for the making of The Remember Project mini-documentary

Business Updates

1. The Remember Project: Dementia Awareness Tour (RPDAT)

Led and founded by Danette McCarthy from McCarthy & Associates, RPDAT uses the arts to build community and start a conversation to end the stigma of memory loss. In Fall 2020, The Remember Project will produce as many as three short plays about Alzheimer’s with a professional cast. Though, as a result of COVID-19, these plays will now be viewed virtually rather than in-person. The Metropolitan Area Agency on Aging (MAAA) is working in partnership with RPDAT.

Since March, I have been helping with this project via development work (grant prospecting, grant writing, etc.), marketing (website content development and film production), and virtual integration (filming live performance for virtual viewing). And, gosh, it has been so fun! I was initially hired to be the lead evaluator. But, when Danette found out I was also a filmmaker by trade, she quickly pivoted and made me the film manager for the production of The Remember Project mini-documentary. I managed a University of Wisconsin – River Falls student intern, Hannah, who is majoring in Stage and Screen Arts. I barely managed at all because Hannah was an excellent teammate and a superb film director and editor. And, within a few months, we made a film. You can view it here!

If you want to get updates about our project, follow us on our Facebook page. Oh, and of course, please share it with friends, family, and colleagues!

On the right is Hannah Robb doing her filming magic. On the left, is the talented Danette McCarthy.

Our next step is to produce the three short plays for a virtual launch conference in late August. We filmed in late July and are now in the post-production phase. I helped film and was also the lead photographer. And after three months of intensive filming and development work, I am finally an evaluator again. I will be leading the evaluation efforts for The Remember Project through MAAA. Hooray!

SEED SPOT 2-Day Launch Camp participants and mentors

2. Meta-Evaluations for Organizations: A Soon-To-Be Service!

If you haven’t read my most recent blog post (read here!), let me get you up to speed. I have been sitting on an idea for a few months, and I finally made it into a tangible service with the help of a 2-day Launch Camp hosted by SEED SPOT. It is called Meta-Evaluations for Organizations.

An organizational meta-evaluation is when an external evaluator assesses the extent to which an entity (foundation, nonprofit, corporation, etc.) is meeting its goals and fulfilling its mission. For example, if a foundation’s mission cares about promoting equity and inclusion, the evaluator would collect data from past and current grantees to assess if those grant dollars truly made that impact in those communities. In reality, grant dollars sometimes don’t make as deep of an impact, and the only way to assess if a foundation is making such a change is by a meta-evaluation.

I am currently finishing up the final touches of the service and will be starting a pilot program in January 2021. If you or anyone you know would be interested in piloting this service, have them contact me! I currently have one non-profit that wants to join the pilot program. I am looking for a foundation and a for-profit corporation to join as well. 

I am also seeking a teammate to assist in the development and implementation of this project. I am specifically looking for someone who has experience leading, evaluating, or assisting in racial equity or racial justice efforts. BIPOC community members are encouraged to reach out! If you know of anyone who may be interested, please send them my contact information.


Conducting interviews for The Remember Project mini-documentary

Let’s Stay Connected!

To keep up to date with Coco Canary, consider joining my email list (see the form below) or connecting with me on Linkedin. If you’re a WordPress user, don’t forget to follow my blog!

Talk soon!

Molly O’Connor (she/her/hers)

CEO – Evaluation & Communications Specialist
direct: (612) 868-0364
email: cococanaryconsulting@gmail.com
website: https://cococanaryconsulting.com/


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Meta-Evaluations For Foundations (and Nonprofits): How Do You Know Your Donation Dollars Make an Impact?

Meta-Evaluations For Foundations (and Nonprofits): How Do You Know Your Donation Dollars Make an Impact?

Last week, I participated in a 2-day launch camp through SEED SPOT, where I learned how to build a business rooted in social impact. I met like-minded entrepreneurs, I listened to experts in the field, and I developed an impact-driven business model. Why did I feel like it was important to partake in such an event? Well, as a white woman in the nonprofit/philanthropic field, I recognize how I benefit from the current philanthropic system. Philanthropy was built from white supremacy culture, and it still breathes and breeds it today. If you want to read more about that, click here, here, AND here. I recognize my privilege and the space I take up. So, I tried to find a way to be an ally for racial justice and wealth equity, while also running a for-profit consulting firm. Of course, I’ll be learning for decades to come, but I felt it was necessary as a new business owner to set a solid foundation of anti-racism within my company.

SEED SPOT DEMO DAY - AZ Tech BeatAZ Tech Beat

So, what about the blog title? What I have been reading has not even touched on that yet! Well, I’m glad you asked.

Throughout the launch camp, I developed a service that I pitched to an unknown audience and received amazing feedback and interest. It is called Meta Evaluations for Foundations: Measuring the Impact of your Grant Dollars. Meaning, to what extent do your monetary donations fulfill your foundation’s mission, reach your foundation’s goals, and promote racial justice and equity in the communities you serve? Let me break this down.

What is a Meta-Evaluation?

A meta-evaluation is when you review an evaluation before or after implementation. This is important because you can assess if the program or organization has pain-points, such as inefficiencies or harmful unintended impacts to its users.

What is a Foundation Meta-Evaluation?

A foundation meta-evaluation is when an external evaluator assesses the extent to which the foundation is meeting its goals and fulfilling its mission. For example, if a foundation’s mission cares about promoting equity and inclusion, the evaluator would collect data from past and current grantees to assess if those grant dollars truly made that impact in those communities. In reality, grant dollars sometimes don’t make as deep of an impact, and the only way to assess if a foundation is making such a change is by a meta-evaluation.

What is Coco Canary Consulting, LLC?

Coco Canary Consulting, LLC (CCC) is an evaluation & communications firm based in St. Paul, MN. Founded on a social-impact model, CCC strives for socially-responsible evaluation practices. We use empowerment theory with a racial justice lens within our evaluation and communication work, which aims to bring clarity, assist with decision-making, and build capacity within their client’s organizations. CCC partners with a diverse set of talented professionals for many of their projects.

Who is Coco Canary Consulting, LLC?

Founded by Molly O’Connor, a Minnesota-native, CCC is passionate about collaboration and utilizes her consortium of professional consultants to create the best team for each project. Molly also has a Master’s in Natural Resource Science and Management and Program Evaluation from the University of Minnesota.

So What?

Minnesota is known for its strong philanthropic ecosystem, and millions of dollars are donated every year. But nationwide, only 10% of those grant dollars go to BIPOC organizations. BIPOC organizations have been underfunded for decades, a symptom of structural racism. And, we all know that this needs to change. I am in the developing phases of an evaluation framework and procedure to assess and measure if a foundation’s monetary gifts are promoting equity and racial justice in the communities they serve. This evaluation intends to build awareness and capacity within philanthropic leadership.

My customers are foundations and nonprofits who care about equity and racial justice who want to know if their giving and programming are making their intended impact. And, if not, what are the next steps to do so.

What I Need From My Community:

Collaborators. I am slowly building a team and would love to partner with professionals who have skills in either evaluation, marketing, racial justice advocacy, data analysis, and more!

Nonprofit staff. People who are willing to answer questions about their experiences with grant funding and implementation. This will be done through interviews or a focus group. These questions will help finalize the data collection protocols.

Foundation staff. People who are willing to pilot this program. I have one lined up and am looking for two more. These foundations would still need to pay for the service, but it would be discounted due to it being a pilot.

If you are interested, please contact me by email or phone. Or schedule a meeting through my Calendly, linked below.

Thank you, and I look forward to getting in touch!

Sincerely,

Molly O’Connor – CEO
Coco Canary Consulting, LLC